Privacy Policy
Last updated: August 26, 2026
This Privacy Policy explains how Merchant Intel ("Merchant Intel," "we," "us," or "our"), operated by Merchant Intel LLC, collects, uses, and shares information when you visit merchantintel.ai (the "Site"), subscribe to our emails, use our tools, or purchase our services (collectively, the "Services").
1. Information We Collect
Information you provide
- Contact & subscription details — such as your email address (and any name) when you sign up for our newsletter or contact us.
- Service information — information you share so we can perform a service, such as merchant statements, processing volumes, and business details you send us.
- Payment information — when you purchase a service, payment is processed by our third-party payment processor (Square). We do not collect or store your full card number; Square handles it directly. We may receive limited details such as your name, email, the last four digits of your card, and transaction status.
Information collected automatically
- Usage & device data — such as your IP address, browser type, pages viewed, and referring pages, collected through standard server logs and any analytics or cookies we use.
2. How We Use Your Information
- To provide, operate, and improve the Site and Services;
- To send you the newsletter and other emails you request (you can unsubscribe anytime);
- To perform services you purchase and communicate with you about them;
- To process payments and prevent fraud;
- To respond to your inquiries and provide support;
- To comply with legal obligations and enforce our terms.
3. How We Share Your Information
We do not sell your personal information. We share it only with service providers who help us operate, and only as needed:
- Email/newsletter — MailerLite (email delivery and list management).
- Hosting & forms — Netlify (site hosting and form submissions).
- Payments — Square (payment processing).
- Legal & safety — when required by law, or to protect our rights, users, or the public.
- Business transfers — in connection with a merger, acquisition, or sale of assets.
These providers have their own privacy policies governing their use of your information.
4. Cookies & Tracking
The Site may use cookies and similar technologies to remember preferences, keep the Site secure, and understand usage. You can control cookies through your browser settings; disabling them may affect some features.
5. Email & Your Choices
You can unsubscribe from marketing emails at any time using the "unsubscribe" link in any message, or by emailing info@merchantintel.ai. We may still send you non-marketing messages related to a purchase or your account.
6. Data Retention
We keep personal information for as long as needed to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. You may request deletion as described below.
7. Your Rights
Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, or to object to or restrict certain processing. To make a request, email info@merchantintel.ai. We will respond as required by applicable law.
8. Security
We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.
9. Children's Privacy
The Services are intended for business users and are not directed to children under 16. We do not knowingly collect personal information from children.
10. Third-Party Links
The Site may link to third-party websites (such as our blog or social media). We are not responsible for the privacy practices of those sites; please review their policies.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes take effect when posted, and the "Last updated" date above will change accordingly.
12. Contact Us
Questions about this policy? Contact:
Merchant Intel LLC
Email: info@merchantintel.ai
Mailing address: 16700 Hwy 280, Chelsea, AL 35043